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The State of the InternetPosted on August 02, 2011

The internet has become such an integral part of our everyday lives that many people don’t understand what is really going on out there in the World Wide Web. Read the full post »
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Nine Tips To A Stronger Corporate WebsitePosted on April 05, 2011

1) Content needs to be relevant. Remember the site is there for your visitors, not for you. Does anyone besides your Board of Directors care about your annual report? Chances are it is more important to you than it is to your customers.



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Building Visitor LoyaltyPosted on October 20, 2009

I’ve been posting custom content on the Internet for over a decade. After millions and millions of views, I’ve learned a lot about visitor loyalty and how to build expectations through Web-based content. In this post there are a few tips that will help you structure your site’s content. Read the full post »
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Is Print Media Getting Interesting Again?Posted on October 16, 2009

Advertising experts have been extolling the death of print for more than a decade. Advertisers have been flocking in droves to interactive media. However, several new interactive technologies are actually beginning to help generate renewed interest in an old medium. Read the full post »
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How Does the World’s Leading Information Company Utilize Today’s New Media?Posted on October 08, 2009

By now, Facebook, Twitter, and even RSS feeds have made it into the lexicon of corporate America, but despite their widespread familiarity, marketers and communications professionals still have a long way to go to figure out how to best incorporate these tools into their communications and media mix. Read the full post »
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