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Apr
23
2008
Weber’s 2008 Ad Campaign Under WayPosted by christina in Campaigns
The 2008 Weber ad campaign launched this month with a series of print ads, outdoor boards, and transit advertising. This year’s campaign is an extension of last year’s program, which succeeded in raising awareness and preference to all new highs. Spot radio and online will roll out in May. Look for print ads in May/June issues of leading magazines, including Wine Spectator and Food & Wine.
(Media strategy and buying by our talented friends at Explore Communications, Denver.)
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